Wow -
So much has been happening gearing up for the launch of our first TV commercial. It is going on the air beginning April 6th!
We are test marketing in Portland, Providence, Richmond, Dallas/Ft Worth, Boston, Los Angeles, New York and Washington, DC. We will be airing on the Travel Network from 6am till midnight for 30 days.
We have been test marketing our Checkpoint Friendly Laptop Bags and Backpacks at different airports and ALL have loved our bags and they passed with flying colors!!!
Imagine the ease of going through airport security checkpoints WITHOUT having to remove your laptop - and not having to pay a fortune for a bag with a 3 year warranty against manufacturers defects!
The S1 Checkpoint Friendly Laptop Bags and Backpacks meet all Federal TSA guidelines as Checkpoint Friendly and have the added security of our 5 mil 20 gauge clear materials to further enhance the checkpoint friendliness of our laptop bags.
The 4-clip design of our backpack gives you a bag that will carry your personal belongings and a padded laptop compartment that will un-clip and lie flat on the security screening belt at security so nothing obstructs the view of your laptop! The TSA personnel at the airports thus far love this bag!!!!!
Our Messenger style Laptop Bag comes in both 15" and 17" for all your laptop needs and has a front flap that can hold your peripherals and paperwork with ease and again, opens fully to lie flat on the screening belt.
It is unbelievably exciting to know that we are going to be in household all across the country in less than a week!!!!! NEVER give up on your dreams - no matter how long it takes!!!!!
Visit http://www.s1bags.com/ and see why we are S1 - The CLEAR Advantage!
Showing posts with label informational websites. Show all posts
Showing posts with label informational websites. Show all posts
Tuesday, March 31, 2009
Monday, December 29, 2008
The Secret and More...
How are we ending this year and beginning a new one? Are we leaving things undone hoping they will take care of themselves or are we realizing that we need to let our minds rest for a bit as we begin 2009. Sometimes taking a step back and reflecting on the successes and near-successes of the past year gives us a renewed sense of purpose and a drive to push ourselves to the next level.
Someone sent me a new link to The Secret - and I am sharing it here on my blog as well as implementing the laws of attraction in my daily life. We are the writers of our own play, the authors of the scripts that govern our lives, and when we focus on the positive we empower ourselves to make our dreams reality.
No matter what happens, their is always a positive lesson to be learned - no matter how difficult the lesson - it can work to our advantage. The mind hears and focuses on the signals we send it - so focusing on the positive elements gives our minds the power to grow strong.
I have learned that my greatest achievements have come out of my lesser ones. Learning from our mistakes is the definition of intelligence - and I am striving to be as intelligent as possible!!!
Even as I have been promoting S1 and our clear bags I have taken a step back to work with others in starting or propelling their business forward. Happily I have had much more success than not - but when I don't succeed I have learned to take the lesson and leave the rest. Not everyone you work with will be successful, but as long as I know I have done the best I can, I am content with the outcome.
So to all of us - here is to a successful, powerful, positive New Year. May the Laws of Attraction bring you all the positive energy and success that you strive for. Surround yourself with the belief that if you see it in your minds eye you can achieve it in your daily life. Your thoughts and feelings are what you will attract into your life - so my New Year's resolution is to focus on the joy of life, the power of the element of surprise and the excitement of exceeding my expectations and finding the magic in each and every achievement.
Happy New Year to all!!!!!
Someone sent me a new link to The Secret - and I am sharing it here on my blog as well as implementing the laws of attraction in my daily life. We are the writers of our own play, the authors of the scripts that govern our lives, and when we focus on the positive we empower ourselves to make our dreams reality.
No matter what happens, their is always a positive lesson to be learned - no matter how difficult the lesson - it can work to our advantage. The mind hears and focuses on the signals we send it - so focusing on the positive elements gives our minds the power to grow strong.
I have learned that my greatest achievements have come out of my lesser ones. Learning from our mistakes is the definition of intelligence - and I am striving to be as intelligent as possible!!!
Even as I have been promoting S1 and our clear bags I have taken a step back to work with others in starting or propelling their business forward. Happily I have had much more success than not - but when I don't succeed I have learned to take the lesson and leave the rest. Not everyone you work with will be successful, but as long as I know I have done the best I can, I am content with the outcome.
So to all of us - here is to a successful, powerful, positive New Year. May the Laws of Attraction bring you all the positive energy and success that you strive for. Surround yourself with the belief that if you see it in your minds eye you can achieve it in your daily life. Your thoughts and feelings are what you will attract into your life - so my New Year's resolution is to focus on the joy of life, the power of the element of surprise and the excitement of exceeding my expectations and finding the magic in each and every achievement.
Happy New Year to all!!!!!
Friday, December 12, 2008
To Blog or Not To Blog...That is the Question!
To blog or not to blog...the ruling is still out on this one. Some people you speak to will say that blogging is an integral part of your online presence, others will say that blogging is becoming passe and that it is better to use twitter to get yourself out there.
Well - as someone who is finally getting the hang of blogging I just can't jump ship - I want to build this end of my social network, too.
The real question is - why can't you do both? Why can't we blog, tweet, tweem, post, be linkedin, facebook and the list goes on and on and on and on...I'm sure you get the point!
Ultimately, it seems to me that the more of a presence you have online, no matter what the forum, you are getting yourself out there and creating a splinter effect in the online community. Sooner or later something you are doing will be effective.
As someone who is striving to learn as much as possible to make my office as productive as it can be - even with gas going back to 2006 prices - I am going to continue with what I know, learn what I don't and defer to the experts and devote 2-3 hours per week to building an online presence.
Last week, I created our first holiday sale campaign for S1 bags! We are offering 25% off your entire order when you add the code - HH123 at checkout time. Happily, people are responding - please do so if you haven't already - you can do this by visiting www.s1bags.com.
No matter how you decide to promote yourself online, the most important thing is to be consistent. You can't create a presence if you are not present on a continuous basis - so blog, tweet, post, comment and share all that you are doing with your fellow networkers. It is the only way to make networking really work!
Well - as someone who is finally getting the hang of blogging I just can't jump ship - I want to build this end of my social network, too.
The real question is - why can't you do both? Why can't we blog, tweet, tweem, post, be linkedin, facebook and the list goes on and on and on and on...I'm sure you get the point!
Ultimately, it seems to me that the more of a presence you have online, no matter what the forum, you are getting yourself out there and creating a splinter effect in the online community. Sooner or later something you are doing will be effective.
As someone who is striving to learn as much as possible to make my office as productive as it can be - even with gas going back to 2006 prices - I am going to continue with what I know, learn what I don't and defer to the experts and devote 2-3 hours per week to building an online presence.
Last week, I created our first holiday sale campaign for S1 bags! We are offering 25% off your entire order when you add the code - HH123 at checkout time. Happily, people are responding - please do so if you haven't already - you can do this by visiting www.s1bags.com.
No matter how you decide to promote yourself online, the most important thing is to be consistent. You can't create a presence if you are not present on a continuous basis - so blog, tweet, post, comment and share all that you are doing with your fellow networkers. It is the only way to make networking really work!
Wednesday, October 22, 2008
NFIB
Hello to all - I can't believe how much time has gone by and how much has happened since my last posting!
Since appearing on MSNBC I have been promoting not only S1 but other businesses and it is true - when you step out of your own way and work on building something for someone else - things just seem to fall into place. It is the whole abundance of the universe coming full circle.
The Secretary of State Susan Bysiewicz invited me on her monthly cable show which will air for the month of September on each local access station in CT! The other guest on the show was Andrew Markowski from NFIB - the National Federation of Independent Business. What an amazing organization and one that I must encourage each and every independent business owner to join.
NFIB is the nation's leading small business association with offices in all 50 states. They are a very powerful network of grassroots activists who fight every day for the last 60 years to promote and protect free enterprise in America. NFIB is the leading force in the ongoing battle to safeguard the interests of independent business owners and again, I urge each of you to join so your voice is heard.
After taping the show I spoke with Andy to see what the NFIB could do for my small business. Well, long story to short, he invited me to become part of the Leadership Council Board of Directors and become one of the advocates fighting to make sure the voice of small business is heard. I'll keep you posted as to when this all takes place - so keep your fingers crossed.
I have to tell you - my political involvement has always been being informed enough to make an intelligent decision when I stepped into the voting booth - and that is it. The prospect of going up to Capital Hill - both here in CT and in DC is daunting and exciting at the same time - and I am going to give it my best shot.
For whatever it is worth - take a look at this organization that will not only make sure that your voice it heard but will promote you in their national publication which is printed 6 times a year.
Let me know what you think and I hope that your voice rings out loud and clear as a new member of NFIB. Tell them Dori sent you!!!
Since appearing on MSNBC I have been promoting not only S1 but other businesses and it is true - when you step out of your own way and work on building something for someone else - things just seem to fall into place. It is the whole abundance of the universe coming full circle.
The Secretary of State Susan Bysiewicz invited me on her monthly cable show which will air for the month of September on each local access station in CT! The other guest on the show was Andrew Markowski from NFIB - the National Federation of Independent Business. What an amazing organization and one that I must encourage each and every independent business owner to join.
NFIB is the nation's leading small business association with offices in all 50 states. They are a very powerful network of grassroots activists who fight every day for the last 60 years to promote and protect free enterprise in America. NFIB is the leading force in the ongoing battle to safeguard the interests of independent business owners and again, I urge each of you to join so your voice is heard.
After taping the show I spoke with Andy to see what the NFIB could do for my small business. Well, long story to short, he invited me to become part of the Leadership Council Board of Directors and become one of the advocates fighting to make sure the voice of small business is heard. I'll keep you posted as to when this all takes place - so keep your fingers crossed.
I have to tell you - my political involvement has always been being informed enough to make an intelligent decision when I stepped into the voting booth - and that is it. The prospect of going up to Capital Hill - both here in CT and in DC is daunting and exciting at the same time - and I am going to give it my best shot.
For whatever it is worth - take a look at this organization that will not only make sure that your voice it heard but will promote you in their national publication which is printed 6 times a year.
Let me know what you think and I hope that your voice rings out loud and clear as a new member of NFIB. Tell them Dori sent you!!!
Thursday, July 31, 2008
Making New Connections
Networking is such a powerful tool and you never know who is going to lead you to someone that is going to make a real difference in your business and your outlook. As a woman in business I sometimes find it surprising how reticent other women are in working together and sharing resources. I am not sure if it goes back to the dating competition or what - but it is sometimes disheartening to me to see women almost jockeying for space rather than gaining strength in alliances. This is not always the case, and hopefully it is getting better, but it still comes up.
Well - yesterday was NOT one of those days! I urge you all to take a look at the Entrepreneur Circle and their blog - http://resourceforbusiness.blogspot.com/ developed by an incredibly dynamic woman, Maria Keiser; she is a force to be reckoned with. We were suppose to meet for about an hour and four hours later had a hard time leaving! It is so uplifting to meet someone so focused in assisting others grow their businesses. As a person who is committed to making a difference we connected even before we met.
Again I am continuously amazed at how a mom like me who just wanted to keep our kids safe has gone on to meet the amazing people that I am connecting with. I've worked with my partners to take www.s1bags.com from 4 products to 16 in 4 short years! It just goes to show you that if you have a dream and make a commitment to make it a reality it can happen. Time is what it is and anything worth having must be worth working for - so don't focus on how long the journey is - focus on learning while on the journey - then the time won't matter.
I hope that this blog is working to make it easier to find resources to build your business and strengthen your networking connection - so join me on the journey. Together, we can make a difference.
Well - yesterday was NOT one of those days! I urge you all to take a look at the Entrepreneur Circle and their blog - http://resourceforbusiness.blogspot.com/ developed by an incredibly dynamic woman, Maria Keiser; she is a force to be reckoned with. We were suppose to meet for about an hour and four hours later had a hard time leaving! It is so uplifting to meet someone so focused in assisting others grow their businesses. As a person who is committed to making a difference we connected even before we met.
Again I am continuously amazed at how a mom like me who just wanted to keep our kids safe has gone on to meet the amazing people that I am connecting with. I've worked with my partners to take www.s1bags.com from 4 products to 16 in 4 short years! It just goes to show you that if you have a dream and make a commitment to make it a reality it can happen. Time is what it is and anything worth having must be worth working for - so don't focus on how long the journey is - focus on learning while on the journey - then the time won't matter.
I hope that this blog is working to make it easier to find resources to build your business and strengthen your networking connection - so join me on the journey. Together, we can make a difference.
Thursday, July 24, 2008
Making the Network Work for You.
Well - in finding all these new resources literally at my fingertips now I am looking to make the networking really work! Too many times I see people joining groups or networking sites and then never updating their profiles or looking at what others are doing to get their name out to others in the social networks they are signing up for.
When I first sent out connection requests I simply looked for someone that I thought might be interested in sharing contacts and information without really seeing if they were actively involved in their networking. Now, I look at the last time they updated their profile, added information, posted to their blog and generally to see if they were really looking to grow their network or just here for no other reason than to have their name somewhere.
Believe me I was just as guilty in not updating my information and have since learned that all you need to do is change one word or two and it is an entirely new submission and shows that you are active in your networking. Having joined numerous networks in the last few months I am committed to devoting time each day - even if it is only a half hour - to logging on, answering messages and getting my information out there. With a company like S1 - for Safety First - our audience is far reaching. When you visit our site www.s1bags.com you will see what I mean. With a full line of see through bags and backpacks we are really open to everyone whether for business, travel, pleasure or back to school, we have a bag for your every need.
That is why it was hard in the beginning for me to know who best to contact. Even though S1 has a product for everyone connecting with everyone is not the answer. I would rather have fewer connections that are truly interested in sharing ideas, business building and other services than a network of hundreds or thousands that are doing nothing.
So with all that said, take the time to see if the person you are reaching out to is someone that is looking to network to the fullest or if they are just there for so their name is out there. It takes a couple of extra minutes but it is well worth it.
When I first sent out connection requests I simply looked for someone that I thought might be interested in sharing contacts and information without really seeing if they were actively involved in their networking. Now, I look at the last time they updated their profile, added information, posted to their blog and generally to see if they were really looking to grow their network or just here for no other reason than to have their name somewhere.
Believe me I was just as guilty in not updating my information and have since learned that all you need to do is change one word or two and it is an entirely new submission and shows that you are active in your networking. Having joined numerous networks in the last few months I am committed to devoting time each day - even if it is only a half hour - to logging on, answering messages and getting my information out there. With a company like S1 - for Safety First - our audience is far reaching. When you visit our site www.s1bags.com you will see what I mean. With a full line of see through bags and backpacks we are really open to everyone whether for business, travel, pleasure or back to school, we have a bag for your every need.
That is why it was hard in the beginning for me to know who best to contact. Even though S1 has a product for everyone connecting with everyone is not the answer. I would rather have fewer connections that are truly interested in sharing ideas, business building and other services than a network of hundreds or thousands that are doing nothing.
So with all that said, take the time to see if the person you are reaching out to is someone that is looking to network to the fullest or if they are just there for so their name is out there. It takes a couple of extra minutes but it is well worth it.
Monday, July 21, 2008
A New Network and a Great New Product!
Hello to all that are finding this blog a helpful place to find new insight to building an on-line presence through social networking and new on-line tools. I am bringing two new things to light today - Marketers-R-Us and Talk Fusion.
You can visit Marketers-R-Us at http://marketersrus.ning.com. They are the newest site that I have found that is completely focused on business building and networking. Lloyd Dugan is an excellent source for marketing and networking and he is building a site that is targeting the strong business minded people that I am looking to connect with - an hopefully you are too!
The new product I want to share is Talk Fusion - and you can visit them at http://talkfusion.com/1000695. This newest video email technology is the coolest one I have ever seen and even if you choose to incorporate it with another program to deliver your message the videos you can produce are amazing. Take a look and let me know what you think.
These are the 2 new places that I am working with to see how we can get our product and services out there and hope you will join me in my effort to become a strong on-line presence and resource. I hope that sharing my mission and my site site - www.s1bags.com I can find a way to assist a parent find a clear bags for their child going back to school, aid a traveler who wants to cut time at security, a fan going to a ballgame and wanting to bring in your things into the stadium or business people who are interested in new timely products for your office or clients - I know that S1 has all your clear bag needs in mind.
It still amazes me that I have gone from a mom trying to keep our schools safe to someone that is learning all that I can about how to make the WWW really work for me and for you! I hope that the information that I continue to share along with our products is helpful to all. Remember - together we CAN make a difference.
You can visit Marketers-R-Us at http://marketersrus.ning.com. They are the newest site that I have found that is completely focused on business building and networking. Lloyd Dugan is an excellent source for marketing and networking and he is building a site that is targeting the strong business minded people that I am looking to connect with - an hopefully you are too!
The new product I want to share is Talk Fusion - and you can visit them at http://talkfusion.com/1000695. This newest video email technology is the coolest one I have ever seen and even if you choose to incorporate it with another program to deliver your message the videos you can produce are amazing. Take a look and let me know what you think.
These are the 2 new places that I am working with to see how we can get our product and services out there and hope you will join me in my effort to become a strong on-line presence and resource. I hope that sharing my mission and my site site - www.s1bags.com I can find a way to assist a parent find a clear bags for their child going back to school, aid a traveler who wants to cut time at security, a fan going to a ballgame and wanting to bring in your things into the stadium or business people who are interested in new timely products for your office or clients - I know that S1 has all your clear bag needs in mind.
It still amazes me that I have gone from a mom trying to keep our schools safe to someone that is learning all that I can about how to make the WWW really work for me and for you! I hope that the information that I continue to share along with our products is helpful to all. Remember - together we CAN make a difference.
Tuesday, July 15, 2008
More Social Networking.
As we all navigate these new waters of on-line social networking I wanted to bring a new site to you all. Perfect Networker, the online home for serious business professionals.
Perfect Networker Online is one of several tools created to provide you with a comprehensive business networking system, designed specifically to allow you to create, strengthen and nurture long term, win-win, mutually beneficial relationships with other business professionals who make relationship building a priority in their business. You can learn more about them at www.perfectnetworker.com - and right now they are offering a free life-time membership to the first 1000 people that sign up on their network - just tell them Dori sent you!
Personally I think this is a great site - they are new and innovative and are doing all they can to be cutting edge - so look for new features on a regular basis.
One of the biggest things I have learned about being an on-line presence is getting your name out there in more than one network. Also - it is very important to fill in the little things they ask like your favorite movies or books. Believe it or not, people can find out who you are with these little things. In the beginning of my on-line journey, I always left this blank because I was there for business - not to make friends! Well - I quickly learned that business often develops when people see that they have things in common with you. Simple things can make you interesting as you develop an on-line network of people. Our diversity is what makes us unique and our likes bring us closer to someone that may be on the other side of the country or the world for that matter! Guess what - it really is a world wide web!!!
I am constantly amazed at how our products strike a cord in the network that I am building. Who would have thought that trying to keep our schools safe by designing clear bags and backpacks would branch out into shipping to Australia for correctional facility officers! Go figure - I am just a mom who wanted to make a difference. See for yourself how our products can assist you - visit us at www.s1bags.com and let me know what you think. How can we help you or your company or your not for profit group - please - let me know how!
Perfect Networker Online is one of several tools created to provide you with a comprehensive business networking system, designed specifically to allow you to create, strengthen and nurture long term, win-win, mutually beneficial relationships with other business professionals who make relationship building a priority in their business. You can learn more about them at www.perfectnetworker.com - and right now they are offering a free life-time membership to the first 1000 people that sign up on their network - just tell them Dori sent you!
Personally I think this is a great site - they are new and innovative and are doing all they can to be cutting edge - so look for new features on a regular basis.
One of the biggest things I have learned about being an on-line presence is getting your name out there in more than one network. Also - it is very important to fill in the little things they ask like your favorite movies or books. Believe it or not, people can find out who you are with these little things. In the beginning of my on-line journey, I always left this blank because I was there for business - not to make friends! Well - I quickly learned that business often develops when people see that they have things in common with you. Simple things can make you interesting as you develop an on-line network of people. Our diversity is what makes us unique and our likes bring us closer to someone that may be on the other side of the country or the world for that matter! Guess what - it really is a world wide web!!!
I am constantly amazed at how our products strike a cord in the network that I am building. Who would have thought that trying to keep our schools safe by designing clear bags and backpacks would branch out into shipping to Australia for correctional facility officers! Go figure - I am just a mom who wanted to make a difference. See for yourself how our products can assist you - visit us at www.s1bags.com and let me know what you think. How can we help you or your company or your not for profit group - please - let me know how!
Friday, July 11, 2008
Technorati Link
Technorati Profile
Technorati is a great way to promote and track your blog or weblog. They regularly update search, surface and organize blogs and otehr forms of user genterated content to assist as you are looking to become an online presence. Visit www.technorati.com to register your blog and get noticed!
Technorati is a great way to promote and track your blog or weblog. They regularly update search, surface and organize blogs and otehr forms of user genterated content to assist as you are looking to become an online presence. Visit www.technorati.com to register your blog and get noticed!
Thursday, July 10, 2008
Becoming an On-Line Presence
Becoming an on-line presence is something that I am learning more and more about on a daily basis; there is so much to grasp as I delve into 2.0 technology!
I just want to say this to those ignorant of computer technology people out there - I am one of YOU - I know NOTHING about computers and half of what they are talking about - but I can follow simple directions and it is as easy as a click of your mouse or hitting enter on the keyboard - and you look like an absolute technology wizard. It is the old adage in business - "Fake it till you make it!" I can't believe how easy it has been to update my blog with www.Widgets.com and www.Feedblitz.com because they have links with just a click, copy and paste - it is so simple but something that I was so afraid to even attempt. Now what widgets are I still don't truly grasp - but I learned that they are really important -so there you go!!!
When I first started to learn about all of this through webinars and teleseminars my eyes would actually being to glass over and I had to take copious notes just to stay awake because it was all gibberish to me. I can't pinpoint which learning experience finally got through but all of a sudden I finally HEARD what was being said - I finally really LISTENED and there it was. There are places on-line where the links are in place for you to take advantage of - and it is just that simple.
Through www.FastPitchNetworking.com I learned where to make these things happen - and have expanded my network with the amazing technology available on their site. You can become a free member or pay different prices for various services - and whatever you choose - they offer a great network and up-to-date technology right at your fingertips. They even link up with other networks like Facebook and LinkedIn for more exposure.
ShopINUSCities.com is a newer social networking site that I also recommend as it has the right blend of business and pleasure and as a newer site will continue to offer new updated services as they grow. I don't know about you - but I love being in on the ground floor as things grow. It is also a personal connection that brings me to them - through S1, my company that has a full line of clear bags and backpacks, we are committed to the Merchant Scholarship Fund that www.ShopInUSCities.com has created. I urge you to see what they are doing and become part of this great network committed to bettering our communities.
See there are on-line social networks that offer business that makes a difference! Making a difference has been the driving force in my beginning www.S1bags.com and now in trying to become an on-line presence to assist others in building their dream one day at a time; understand that the challenges are what make us strong.
Come with me! Be part of the adventure because it is true, "Together, we can make a difference!"
I just want to say this to those ignorant of computer technology people out there - I am one of YOU - I know NOTHING about computers and half of what they are talking about - but I can follow simple directions and it is as easy as a click of your mouse or hitting enter on the keyboard - and you look like an absolute technology wizard. It is the old adage in business - "Fake it till you make it!" I can't believe how easy it has been to update my blog with www.Widgets.com and www.Feedblitz.com because they have links with just a click, copy and paste - it is so simple but something that I was so afraid to even attempt. Now what widgets are I still don't truly grasp - but I learned that they are really important -so there you go!!!
When I first started to learn about all of this through webinars and teleseminars my eyes would actually being to glass over and I had to take copious notes just to stay awake because it was all gibberish to me. I can't pinpoint which learning experience finally got through but all of a sudden I finally HEARD what was being said - I finally really LISTENED and there it was. There are places on-line where the links are in place for you to take advantage of - and it is just that simple.
Through www.FastPitchNetworking.com I learned where to make these things happen - and have expanded my network with the amazing technology available on their site. You can become a free member or pay different prices for various services - and whatever you choose - they offer a great network and up-to-date technology right at your fingertips. They even link up with other networks like Facebook and LinkedIn for more exposure.
ShopINUSCities.com is a newer social networking site that I also recommend as it has the right blend of business and pleasure and as a newer site will continue to offer new updated services as they grow. I don't know about you - but I love being in on the ground floor as things grow. It is also a personal connection that brings me to them - through S1, my company that has a full line of clear bags and backpacks, we are committed to the Merchant Scholarship Fund that www.ShopInUSCities.com has created. I urge you to see what they are doing and become part of this great network committed to bettering our communities.
See there are on-line social networks that offer business that makes a difference! Making a difference has been the driving force in my beginning www.S1bags.com and now in trying to become an on-line presence to assist others in building their dream one day at a time; understand that the challenges are what make us strong.
Come with me! Be part of the adventure because it is true, "Together, we can make a difference!"
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