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Friday, September 12, 2008

The Elevator Pitch Finals!

Well - this is my first post in a while as I have been traveling. I returned from 10 days Rome, Sicily, Greece, Turkey and Crete - and then 2 days later flew to San Francisco for business - and came back with 3 days to prepare for exhibiting at the Small and Minority Business Showcase and to compete in the finals of the Elevator Pitch Contest sponsored by Microsoft and Instant Imprints on the 11th of Sept. Believe me - I had no idea what time zone I was even in - but was determined to put my best pitch forward.

For those of you who don't know what an elevator pitch is - it is a 30-60 second blurb about the who, what, why, where and how of your company. Who you are, what you do, why you are doing it, where your target marketplace is and how to reach you.

There were 3 finalists and they randomly drew names for presenting order and I was 2nd - the middle child - so a colleague leaned in and said - I'm the middle child, so you'll have to be the overachiever! The actual pitch is in the blog that preceeds this one - so I won't publish it again; I'd hate to be redundant.

Well - when all was said and done - I won the finals!!!!! It felt great and validating to be recognized by my peers as having the best pitch of the initial 28 companies that were cut to the top 3 - and I'll brag a bit and say that I won both of the contests.

So - that is my share for the day. A wonderful friend of mine, Maria says on her business voice mail for the Entrepreneurs Circle that they like to add something of value and will share a book or a quote of a Keiserism each day - so I hope I have added something of value to this blog by sharing how to put together a pitch for your company. You never know when you might be riding to the 40th floor with the CEO who could put your company on the map!

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